A Stockholm haircare brand producing a video hero asset and accompanying stills for a new treatment range is casting for a model with strong, healthy long hair — any natural colour. Two shoot days: one in studio for close-up texture and application work, one on location for movement and lifestyle context. Hair will be styled but not chemically processed. Model should be comfortable in front of video and still camera simultaneously. Final assets used in brand TVC, digital channels, and global retailer support materials.
Reference notes
The direction.
- Tone
- Texture-led, movement, quiet confidence
- Wardrobe
- Minimal styling — neutral colour palette, supporting the hair
- Setting
- Studio, location work — Stockholm, two shoot days
Schedule
The timeline.
- Casting live